WPP
WPP has made 1 acquisition in marketing tech since 2021: Satalia.
- Type
- Agency groups and agencies
- Headquarters
- London, United Kingdom
- Owner
- Public
- Website
- wpp.com
- On the map
- WPP's profile
Acquisitions (1)
- 2021: Satalia. AI and optimisation firm that became WPP's in-house AI unit. Source: mi-3.com.au.
Sector benchmarks: what comparable deals in marketing tech looked like.
The Marketing Tech Map is published by Eilla AI. Map criteria · What's new · Summary for AI tools
Also by Eilla AI: AI-Native Services Map · The Legal Tech Map · AI Deployment Firms