Marketing Tech Map › AI search, SEO and AI visibility (GEO) tools
Yotpo
Reviews, loyalty and AI-visibility software for e-commerce brands, retailers and agencies.
Yotpo sells review collection and display, loyalty and referral programmes, and Discover, which tracks how AI engines such as ChatGPT and Gemini recommend a brand's products. Customers have included Patagonia, Steve Madden and Princess Polly. It shut its email and SMS business in 2025 to focus on reviews and loyalty.
- Market
- Search, SEO & AI Visibility, E-commerce brands and retailers
- Based in
- New York, United States
- Founded
- 2011
- Stage
- Series F
- Total raised
- $406M
- Founders
- Tomer Tagrin, Omri Cohen
- Website
- yotpo.com
Funding and deals
- 2021-03: Series F, $230M, led by Bessemer Venture Partners; Tiger Global
- 2020-08: Series E, $75M, led by Adam Fisher
Investors
- Tiger Global
- Bessemer Venture Partners
- Hanaco
- Vertex Ventures
- Claltech Investment
- Coin Ventures
- Vintage Investment Partners
- Access Industries
- Adam Fisher
The Marketing Tech Map is published by Eilla AI. Map criteria · What's new · Summary for AI tools
Also by Eilla AI: AI-Native Services Map · The Legal Tech Map · AI Deployment Firms